HOSPITALITY AND ACCOMMODATION
With leadership position established in India, OYO is now expanding to new international markets aggressively with a goal to establish a strong global footprint. In this context, South-east Asia presents a large, multi-billion dollar opportunity driven by its large population base & booming domestic as well as international travel & hospitality industry. Home to more than 600M people, ASEAN region is the third largest market after India and China. In addition, Southeast Asia has been a top international travel destination for years and the region saw 60M+ international tourists in 2017. Certain peculiar charcteristics of the region such as high demand for affordable hotels, high online penetration, presence of a large unbranded & fragemented supply base etc. make it ripe for disruption through OYO’s innovative & proven business model.
Malaysia is the first country that OYO has launched in Southeast Asia and some of the other markets scheduled to be launched later this year include Singapore, Vietnam, Philippines & Thailand.
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