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Lead Generation & Digital Marketing Executive

Express
10/06/19 2:47
Location:
Singapore, Others
Job Type:
Full Time
Salary:
RM6000.00 - RM9000.00 per month
Start Date:
15/07/2019

Lead Generation


  • Develop new business via telephone and mass communication such as email and social media to introduce the ASAS education and training programs. Identify appropriate customers within the target market.
  • Follow up on leads and conduct research to identify potential prospects. 
  • Identify key buying influencers within these prospects to determine budget and timeline.
  • Work with the Sales & Marketing Director to develop and grow the sales pipeline to consistently meet quarterly revenue goals.
  • Develop a strong pipeline of new customers through lead generation.
  • Research and identify new lead sources and refine existing resources.
  • Locate and qualify sales opportunities utilizing subscription resources as well as using publically available information through internet search engines, industry news alerts and bulletins.
  • Research companies and contacts through company database, websites and other sources to further qualify and score leads.
  • Manage social and online lead generation programs


Customer Relationship Management System (CRM) & Sales Support


  • Manage website conversions through marketing tools.
  • Enter and maintain leads.
  • Work with Marketing Director to qualify and score leads.
  • Monitor and work with Marketing Director to progress leads through the sales process.
  • Provide status updates and tracking on lead generation and sales initiatives.


Follow-Up and Reporting


  • Ensure accurate and up-to-date data in CRM for weekly/monthly reporting.
  • Maintain lead to sales conversion and campaign reports


Requirements:


  • Degree holder from a recognised University.
  • Good Command of written and spoken English.
  • Good Communication and Inter-personal skills, Knowledge in CRM, SEO, SEM is highly regarded.









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